HOME DELIVERY OF DEF COMEDY JAM’S HEALING THROUGH LAUGHTER MEGA SHOW
In dark times, the world needed a lift. So, Cedric The Entertainer stepped up and answered the call, bringing back his iconic Def Comedy Jam programme for a special digital episode, featuring over 30 of the world’s favourite comedians.
Airing live on both Twitch and Facebook, Def Comedy Jam Healing Through Laughter, was enjoyed by over 1 million people, raising over $80,000 that went towards buying supplies for the most vulnerable communities currently impacted by COVID-19.
To ensure the comedic connections landed, with multiple performers injecting their talents in and out of the programme live from living rooms across the country, Def Comedy Jam called on PUSH to deliver a remotely operated digital streaming solution.
Using Zoom as our foundation, we built a bespoke tech set-up for the programme, enabling us to switch seamlessly between each participant, adding real-time graphics and customising the stream for each channel.
Our industry-leading production planning processes led to a flawless programme, collated and distributed in the cloud, and produced entirely remotely by our world class team.
